DeliverLean creates fresh, ready-to-heat, nationwide home-delivery meals that are specially designed to meet the nutritional needs of seniors and health care patients. Their mission from the beginning has been to bridge the gap between convenience and wellness when it comes to healthy food. Their menu is created by gourmet chefs with tailored options for diabetic, low-sodium, kosher, vegetarian, and other dietary lifestyles… all without the need to cook at home.
As the business expanded to serve a coast-to-coast market, we stepped in to assist with a logo and brand identity, package design, guidance on product launch and roll-out, and the print and web materials to help enroll new customers and/or their caregivers. The results so far have been so positive that the brand produces more than 2 million meals per year and have even become meal providers of choice for insurance carriers like Humana and CarePlus, which cover the cost of meals for their members.
- Product Launch Consulting
- Package Design
- Website Design
- Print Collateral
A cohesive packaging solution for DeliverLean Care’s meals and shipping boxes.